14Aug

NICO 50 years anniversary Gala

August 14, 2023By 0 comment

18th March, 2022

Client: NICO

Assignment:  Event Coordination

Solution: The NICO Group assigned Mirage PR to coordinate the One NICO 50 Years Anniversary Celebrations. Activities designed to commemorate the golden jubilee included staff engagements in Blantyre, Lilongwe and Mzuzu during the day and a gala dinner in the evening. The gala was spiced up by a live performance from Eli Njuchi and this was followed by a performance by Lucius Banda. Guests also walked away with branded gifts after the event. All in all, guests commended the event and thoroughly enjoyed the proceedings during the gala. It was a great way for NICO to engage with their customers and a way for staff to enjoy such a huge milestone in the company’s existence.

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14Aug

CDH Investment Bank 10 Years Gala Dinners

August 14, 2023By 0 comment

1st October and 8th October, 2022

Client:  CDH Investment Bank

Assignment:  Concept and Event Coordination

Solution:  CDH Investment Bank (CDHIB) assigned Mirage PR to coordinate gala dinners as part of its 10-year anniversary celebrations. The gala dinners took place in Blantyre at Sunbird Mount Soche and in Lilongwe at Bingu International Conference Centre (BICC) on the 1st and 8th of October, respectively. The Blantyre event was graced by Dr Wilson T. Banda, reserve bank governor which made it a momentous occasion. At both galas, there was airing of the 10-year video (TVC) and presentation of awards to longest serving staff and previous CEOs. Mirage PR ensured that these galas were expertly executed and enjoyed media coverage to boost visibility of the overall 10-year anniversary. 

 

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31Aug

NICO Group Ladies Brunch

August 31, 2021By 0 comment

 October 2020

Client: NICO Group

Objectives: Enhancing Customer Relationships

Solution: Mother’s Day is always an emotional celebration. We wanted our client to join in on the fun. We facilitated a women’s brunch for the NICO Group for Mother’s day celebrations. We were able to engage key stakeholders because some of the directors, staff, current customers, media and prospects are mothers. We invited women entrepreneurs to come network with the NICO Group as well as each other. 

After a light breakfast was served, we hosted a panel discussion led by a few leading and up & coming entrepreneurs to discuss the challenges that women entrepreneurs face and how to overcome them. It was a real life entrepreneur cry room experience.  that allowed the NICO team to bond with these women and also gain valuable insight for customer solutions. 

Guests enjoyed lunch and networking after the discussions.

 

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